Sport and innovation in a unique three-year program

The Bachelor’s Degree in AI & Sports Management provides the skills needed to drive the digital transformation of the sports industry. By combining business, management, and technology with a strong focus on health and performance, the program aims to develop innovative mindsets and hybrid expertise. Through hands-on projects, collaborations with industry players, and access to H-FARM’s unique ecosystem, students are prepared to become future leaders capable of redefining fan engagement, sports innovation, and new business models.