Andrea Folcio

Andrea Folcio is a digital enthusiast with over 20 years of experience in marketing and technology, specializing in Madtech, Adtech, Martech, and Big Data analytics implementation and adoption. He has a strong track record of successfully launching new units—ranging from search and analytics to programmatic, big data, and martech—within agency and consultancy groups, actively contributing to product development and market positioning. He has trained and mentored large teams at various seniority levels and is a skilled communicator, serving as a lecturer in master’s programs at IAB Cattolica University, H-FARM College, and Sole24ore Business School, as well as at training events.