Immediate Accelerator

The first European business accelerator on media and entertainment was created by RS Productions in collaboration with us, Intesa Sanpaolo Innovation Center and Rolling Stone.

IMMEDIATE is promoted by RS Productions, a production and distribution company of audiovisual content for the cinema and the main international distribution platforms. It's vertically integrated and specialized in sectors with great growth potential.

Our involvement is focused on managing the startups, together with RS Productions, in their acceleration journeys, helping them to enhance their solutions and define and strengthen valid proofs of concept.

The historic magazine Rolling Stone Italia, in addition to being media partner, provides its Studios. IMMEDIATE also makes use of the experience, know-how and international network of Intesa Sanpaolo Innovation Center.

The journey started in June 2020; in December the winning startups will be announced in front of potential partners and investors. The first quarter of 2021 will see the launch of the acceleration journey, focused on a proof of concept of the business ideas and on the improvement, possible fine-tuning and development of the business models and of the communication and marketing strategies.

Photo credits: Vittorio La Fata