Scientific areas

There are a few core areas in which H-FARM College has developed its expertise over the years.
Led by renowned scientific directors, they are the beating heart of our educational offering and our ability to anticipate the needs of the job market.

SCIENTIFIC AREA

ARTIFICIAL INTELLIGENCE

Artificial Intelligence is one of our most distinctive strengths and serves as the pillar of the “Innovation & Technology” macro-area within our Bachelor’s Degrees. At H-FARM College, we strongly believe that AI is the technology redefining the future more than any other. For this reason, we have developed recognized expertise, strengthened by the collaboration with H-FARM AI, the research and development lab that transforms research into impactful real-world solutions.

It is a field we are truly passionate about, as it represents the perfect intersection between technological innovation and practical applications, ranging from healthcare to fintech. Our strength in this area enables us to train the next generation of AI specialists, data scientists, and AI product managers for the data-driven economy.

Diego Pizzocaro

SCIENTIFIC DIRECTOR

Raffaele Testorelli

SCIENTIFIC DIRECTOR

SCIENTIFIC AREA

BUSINESS STRATEGY & INNOVATION

At H-FARM College, we believe that business strategy can no longer exist without innovation. This is why we are strong in this field, which combines established strategic frameworks with cutting-edge innovation management methodologies.

It is a defining theme for us, as it reflects our ability to prepare managers and consultants capable of identifying growth opportunities and developing innovative business models. Our expertise focuses on leadership skills and transformation journeys in contexts characterized by high complexity and rapid change.

SCIENTIFIC AREA

DESIGN & PRODUCT COMMUNICATION

We believe that design is the meeting point between creativity, strategy, and technology. This is why we are strong in this field, which combines design thinking, user experience, and communication strategy.

It is a field we are passionate about because it represents the ability to transform innovative ideas into tangible products and services that meet real human needs. Our expertise ranges from consumer goods to digital services, always with an approach that integrates proven methodologies and forward-looking vision.

Luciano Comacchio

SCIENTIFIC DIRECTOR

Andrea Pia

SCIENTIFIC DIRECTOR

SCIENTIFIC AREA

DIGITAL PRODUCT INNOVATION

Digital product innovation represents the essence of the digital transformation we are experiencing, where the ability to develop digital products from concept to market defines the success of modern companies. At H-FARM College, we believe the future belongs to those who can combine product strategy, agile methodologies, and data-driven decision making with a deep understanding of users.

It is an area in which we excel because we integrate lean startup approaches with emerging technologies, preparing product managers and innovation specialists for tech startups, scale-ups, and corporate innovation labs. Our expertise focuses on AI integration, platform business models, and digital transformation strategies.

SCIENTIFIC AREA

ECONOMICS & FINANCE

Economics and finance represent the universal language of global business, an area of expertise that at H-FARM College we consider fundamental to understanding contemporary economic dynamics. We believe that modern finance requires a new generation of professionals who combine analytical rigor with the ability to innovate. For this reason, our expertise ranges from traditional financial modeling to the frontiers of fintech.

It is a field in which we excel because we integrate economic theory with practical applications, preparing specialists for investment banking, corporate finance, and fintech startups, with a particular focus on digital innovation and new frontiers such as DeFi and digital assets.

Teresa Sardena

SCIENTIFIC DIRECTOR

Timothy O’Connell

SCIENTIFIC DIRECTOR

SCIENTIFIC AREA

ENTREPRENEURSHIP & STARTUP

Entrepreneurship and startups are part of H-FARM’s DNA: during our first 10 years, we played a pioneering role in the European ecosystem as a pre-seed and seed accelerator and investor. Studying at H-FARM means acquiring not only the knowledge linked to individual courses of study but also a set of skills and values associated with the digital entrepreneur profile: vision, critical thinking, teamwork, management skills, public speaking and presentation design, business model creation, design thinking, and marketing.

Students learn to understand how innovations can be integrated across different sectors, reinterpreting and reimagining professions, models, and strategies through a mindset that spans across multiple business functions.

SCIENTIFIC AREA

FASHION

Fashion is a sector undergoing profound transformation, requiring a new generation of professionals able to navigate between tradition and innovation. At H-FARM College, we are fascinated by the intersection of fashion, technology, and sustainability — themes that represent the future of a global industry that has always been a driver of creativity and business.

Our expertise focuses on fashion business, sustainable design, and digital fashion marketing, integrating emerging technologies such as 3D design and AI applied to fashion. It is an area in which we excel because we understand the importance of global vision and contemporary challenges, from circularity to the digitalization of creative processes.

Erisa Ibrahimi

SCIENTIFIC DIRECTOR

Federico Barbieri

SCIENTIFIC DIRECTOR

SCIENTIFIC AREA

OMNICHANNEL EXPERIENCE AND E-COMMERCE

Omnichannel Experience & eCommerce are at the heart of the digital transformation we are experiencing, where the seamless integration of physical and digital touchpoints determines the success of modern companies. At H-FARM College, we believe that the future of business lies in a deep understanding of the customer journey and the optimization of user experiences.

It is a field we are passionate about because it combines user experience design, advanced analytics, and marketing automation — areas in which we have developed recognized expertise. Our programs prepare professionals capable of leading this evolution in retail and digital services.

SCIENTIFIC AREA

VISUAL STORYTELLING

Visual Storytelling represents one of the key skills in the digital era, where the ability to communicate through contemporary visual languages has become crucial across every sector. At H-FARM College, we believe in the power of visual narratives that blend traditional creativity with innovative technologies, from motion graphics to new interactive media.

It is an area in which we excel because we understand how brands, media, and digital platforms increasingly need content that is engaging and memorable. Our students develop this expertise through hands-on projects that combine storytelling, design, and innovation technology.

Massimiliano Fusari

SCIENTIFIC DIRECTOR

Nicola Innocentin

SCIENTIFIC DIRECTOR

SCIENTIFIC AREA

SPORT MANAGEMENT

Sport Management is at the heart of the evolution of today’s sports industry, where performance, business, and innovation intertwine to create value both on and off the field. At H-FARM College, we believe that the future of sport depends on strategic management capable of interpreting market changes, enhancing sports brands, and building authentic relationships with fans, communities, and partners.

It is a field we are deeply passionate about because it brings together management, marketing, media, and data analysis applied to the world of sport—an area in which we have developed solid expertise. Our programs train professionals who are ready to lead the development of clubs, events, and sports organizations in a global and constantly evolving environment.

SCIENTIFIC AREA

ARTIFICIAL INTELLIGENCE

Diego Pizzocaro

SCIENTIFIC DIRECTOR

SCIENTIFIC AREA

BUSINESS STRATEGY & INNOVATION

Raffaele Testorelli

SCIENTIFIC DIRECTOR

SCIENTIFIC AREA

DESIGN & PRODUCT COMMUNICATION

Luciano Comacchio

SCIENTIFIC DIRECTOR

SCIENTIFIC AREA

DIGITAL PRODUCT INNOVATION

Andrea Pia

SCIENTIFIC DIRECTOR

SCIENTIFIC AREA

ECONOMICS & FINANCE

Teresa Sardena

SCIENTIFIC DIRECTOR

SCIENTIFIC AREA

ENTREPRENEURSHIP & STARTUP

Timothy O’Connell

SCIENTIFIC DIRECTOR

SCIENTIFIC AREA

FASHION

Erisa Ibrahimi

SCIENTIFIC DIRECTOR

SCIENTIFIC AREA

OMNICHANNEL EXPERIENCE AND E-COMMERCE

Federico Barbieri

SCIENTIFIC DIRECTOR

SCIENTIFIC AREA

VISUAL STORYTELLING

Massimiliano Fusari

SCIENTIFIC DIRECTOR

Faculty

Diego Pizzocaro

SCIENTIFIC DIRECTOR

Diego Pizzocaro obtained a Doctorate (PhD) in Artificial Intelligence (multi-agent systems) from Cardiff University (UK) collaborating with prestigious organizations such as NATO, IBM, UK Ministry of Defense & US Army Research Labs. He was subsequently appointed Honorary Research Fellow at Cardiff University for his contribution to the field of Intelligent & Multi-agent Systems research.

He was CEO and co-founder of Sellf, a startup born in H-FARM in 2013 and awarded by Apple as one of the most innovative apps in Italy in 2015. He subsequently led the sale of Sellf to ForceManager in 2018, a scale-up tech in Barcelona where he held the role of Chief Marketing Officer (CMO) until April 2024. At ForceManager, he integrated generative AI as a key element of his marketing team to improve efficiency and creativity and contributed to the design of new AI-based product features. Diego is also the co-founder of the OpenAccessGPT project, an open-source alternative to ChatGPT, which has gained significant media coverage due to its focus on privacy and data ownership. He was recently invited to participate in the prestigious and first international conference of OpenAI – the developer of the famous ChatGPT – held on November 6, 2023 in San Francisco. In H-FARM he is also co-organizer of the AI CLUB and already holds courses on Generative AI and Introduction to AI to students and companies in collaboration with Microsoft Italy, the Ca’Foscari University of Venice and the University of Chichester.

An international speaker, consultant and trainer for entrepreneurs and large companies, Diego believes that AI will be the most significant technological change we have ever experienced.

Diego was recently appointed CEO of H-FARM AI, the new Research and Development laboratory for the creation of innovative AI-powered projects in the education, business and healthcare fields. H-FARM AI’s commitment and goal is to collaborate with the education, business and healthcare sectors, to design and develop AI solutions that improve quality of life, operational efficiency and the way which we learn. In all projects and initiatives undertaken by the new laboratory, a strong emphasis is placed on social impact, aiming to democratize access to artificial intelligence with the aim that the benefits of advanced technologies are shared equally between all strata of society.

LINKEDIN PROFILE

Courses

Generative AI