Audi, a partnership in the name of innovation culture

For the fourth year, we have come together to create opportunities and experiences that put people at the center – from scholarships to events to storytelling projects.

The values and vision we share with Audi Italia are based on the importance of digital transformation and the desire to create a network of valuable opportunities and experiences.

Audi Italia supported scholarships to allow deserving students to access our education courses, launched a storytelling project – WeGeneration – to explore the digital world through the perspective of young talents, and supported major events such as Kinnernet and FutureShots.

Audi will host two United for Progress events on our Campus and take part in FutureShots, our festival dedicated to innovation.

The first United for Progress event will take place on September 16: register here.

We will talk about new communities and ways of interaction between physical and digital, together with:
– Riccardo Donadon, our founder;
– Fabrizio Longo, director of Audi Italia;
-​​​​​​​ ​​​​​​​Simon Beckerman, founder of Depop, a startup born in 2011 on our Campus that was recently acquired by Etsy for $1.625 billion;
​​​​​​​-​​​​​​​ moderator Guido Guerzoni, a professor at Bocconi University and an expert in innovation and culture.

Tracy Meller of Rogers Stirk Harbor + Partners (RSHP), the practice that designed our library, Italian street artist Ozmo, and Fabio Oprandi, head of Augmented Reality Head-up Displays at Audi AG, will also attend.