C.P. Company Digital Archive
For the Italian sportswear brand, we have developed a digital archive that celebrates 50 years of history.
For its 50th anniversary, C.P. Company presents its Digital Archive. A tool developed by our Enabling Solutions team that collects and highlights decades of experimentation in Italian sportswear.
This project is part of a broader journey to redesign the company's digital ecosystem through product information management, digital asset management, and customer relationship management solutions integrated with the existing infrastructure.
Inspired by the 1995 internal digital archive, the idea was developed to create a database of all the garments, objects, and people that have shaped C.P. Company into what it is today. The platform includes different kinds of content: photos, videos, audio, and music playlists.